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Consumer segmentation – reworking existing data to understand the LIV Golf fan

Thought leadership – understanding the impact of the Coronavirus pandemic on our values and ambitions

Opportunity sizing – providing an evidence base for a start-up

Product development – informing the future of The Guardian Schools Guide

Marketing messaging – defining a hierarchy of motivating messages for BritBox

Product development – growing reach and revenue online for ITV Win

Consumer segmentation – identifying meaningful market targets for Nourish3d

Audience understanding – showcasing cinema’s comeback for DCM

Thought leadership – exploring the future of insurance for Google

Old Salt is run by Syann Cleary and Claire Sansom in order to help you grow and develop your business. We specialise in bespoke quantitative research for media, sport and startup clients, working with brands we’re passionate about.

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syann@oldsalt.uk

07743 860 522

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07930 154 766

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