Who we are


Syann Cleary
Director
A stats geek at heart and too much of a talker to make a good quallie, specialising in quant research for over 15 years, working mainly with media, entertainment, and sports brands. Former Head of Quantitative Research at MTM, inherently curious, analytically tenacious, and comfortable challenging the status quo.

Claire Sansom
Director
A quant expert with qual tendencies who has 15+ years’ experience working across mixed method projects for media and entertainment brands. Former Head of Quantitative Research at MTM (not at the same time as Syann!), champion of simplicity, master storyteller, with a wicked eye for detail.